Chief Marketing Officer | Board Advisor
Michelle is McCarthy Durie’s Chief Marketing Officer, operating out of George St office.
Michelle has over 20 years’ experience in marketing and communication across numerous sectors, including legal, finance, insurance, medical, wholesale, manufacturing and retail.
Having worked in the industry for more than two decades, Michelle has pioneered marketing techniques with many national and international brands. She has a proven track record of increasing brand exposure, enhancing client connections and driving business growth strategy across all areas of practice.
Nowadays, Michelle drives our firm’s marketing department in conjunction with the board to shape and support the development of MDL and lead our brand into the future.
Her duties include:
- Brand strategy;
- Supplier contracts;
- Digital and online;
- Creative direction; and
- Firm events.
Additionally, Michelle has owned and invested in several businesses, bringing a unique perspective to MDL, and the ability to identify business opportunities and develop market-ready products and services with teams.
- Women on Boards
Michelle enjoys weekend drives with the family, mountain walks, and running with pup by her side. Michelle also loves to travel and always has plans for the next trip underway.